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Plinio Corrêa de Oliveira
Unperceived Ideol. Transship. and Dial.

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1. A Most Effective Stratagem

 

The stratagem we refer to as the talismanic word9 is one of the most efficient means to carry out unperceived ideological transshipment.

It essentially consists in acting over the minds of individuals, groups, or large communities in a very sui generis way, by applying certain elastic words with a very astute technique.

 




9 We evidently use the word "talismanic" here, and later the word "magic," in their current meanings and in a metaphorical way.






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